The Proptech Association of Australia is a not-for-profit trade association that is a champion of the real estate technology industry, - emerging tech entrepreneurs who are seeking to deliver better, quicker solutions: property experiences, insights and access. They champion best practice, quality, collaboration and consistency and seek to drive growth through education, standards and industry insights to improve the experiences of our audience which includes: property and construction institutions, suppliers (proptechs), agents (intermediaries), owners, sellers, buyers, investors and tenants.

PropTech Industry Sector – What is it?

PropTech is short for property technology. There are well over 500 PropTechs in Australia

The proptech sector underpins the real estate industry’s digital transformation journey by providing solutions which are helping to improve customer experiences, advance health and safety outcomes, grow efficiency in cost and operational effectiveness, increase business resilience and manage risk. And also empowering property consumers to access better information about property as they design build, renovate, buy, rent and invest in homes, apartments, land and developments.

Proptech spans the entire breadth of the real estate life cycle, starting at the beginning when assessing a potential development site, through to the architectural design process, the building and construction phase, the buying and selling transactional part, and the important upgrade opportunities and living in your home more effectively to achieve comfort and reduced running costs.

The proptech industry is agile, responsive and able to enter into this incumbent real estate industry and property marketing system with tech-powered solutions (e.g. data driven, AI, machine learning) which challenge the existing processes and pathways.